An organisation is rarely linear. I have worked inside organisations long enough to recognise their discipline, their demands and, sometimes, their distortions.
But when you are consumed by the demands of daily work, it is difficult to place yourself above the organisation and find the vantage point from which to see what is really happening.
What you do see, however, are people.
Capable people. Competent by every reasonable measure. People who continue to work hard, deliver results and remain dependable — yet slowly, sometimes almost imperceptibly, begin to lose momentum and growth.
It is a phenomenon that is difficult to see and even harder to name. And when something has no name, it is easy to experience it simply as personal failure.
I felt it needed a name. I called it The Relevance Trap.